The ONE Thing
The step-by-step system to identify your ONE Thing, eliminate distractions, and achieve extraordinary results.
WITH JAY PAPASAN
ENROLL NOW →
Based on New York Times bestseller
(3.8 Million Copies Sold)
You’re
Always
Busy,
But
Progress
Has
Stalled.
What If You Only Had to Focus on ONE Thing?
Imagine if you could look at your to-do list and know – with absolute certainty – which task matters most.
Imagine if you could say no to good opportunities without guilt, because you're crystal clear on what's great.
Imagine if your days felt focused instead of frantic. Productive instead of busy. Purposeful instead of reactive.
You’re Always Busy, But Progress Has Stalled.
The Problem Is You’re Doing Too Much.
You have big goals. Maybe a promotion. A business launch. A creative project that’s been a lifelong dream.
But you're stuck in the Busyness Trap:
Too many priorities compete for your time
Every task feels urgent and drowns out the important
Too much time multitasking and context-switching trying to keep up with it all
“Next week will slow down” becomes your Friday 5 PM mantra
And nothing changes.
You've relied on willpower. You've pumped yourself up with motivation. You've tried productivity hacks and new apps.
But it never sticks.
That’s because…
Discipline fades. Motivation runs out. Hacks are Band-Aids.
What you need isn’t a burst of energy or a weekend to just “knock it all out.”
What you need is a system that works – whether you're motivated or not.
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“I know the work that needs to be done, but this approach allows me to think through the process and actually execute what needs to be done.”
- Tim B., ONE Thing Client
Introducing...
The ONE Thing
The ONE Thing Operating System gives you the complete framework to identify what matters most, eliminate what doesn't, and build rhythms that make success automatic.
Systems beat willpower. While motivation comes and goes, a system runs in the background – guiding your decisions, protecting your focus, and keeping you on track without constant effort.
ENROLL NOW →
Introducing...
The ONE Thing
The ONE Thing Operating System gives you the complete framework to identify what matters most, eliminate what doesn't, and build rhythms that make success automatic.
Systems beat willpower. While motivation comes and goes, a system runs in the background – guiding your decisions, protecting your focus, and keeping you on track without constant effort.
ENROLL NOW →
Identify your ONE Thing
Build a clear plan to turn “someday” goals into today's action.
Protect your focus with the system that gives you back 10+ hours/week.
Create an accountability rhythm that keeps momentum going – even when motivation dips.
Sustain good habits that make extraordinary results second nature.
What’s Inside:
01. THE TRAINING
02. THE TOOLKIT
03. THE SYSTEM
The Training
(VIDEOS)
27 bite-sized lessons from Jay Papasan, co-author of The ONE Thing. Watch at your own pace – binge in a weekend or take 10 minutes a day.
The Toolkit
(workbooks)
Done-for-you templates that make implementation effortless. Download, customize, and use forever.
The System
(411 & GPS)
Your accountability framework that connects annual goals to daily action – so you always know your ONE Thing.
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What’s Inside:
The Change You Crave is Finally Here
That “Something’s Gotta Change” Feeling…
Everything That STOPS:
Burnout Cycles
Right now, you push hard for weeks, then crash. With the OS, you create sustainable rhythms – real progress without the overwhelm.
Guilt About Saying ‘No’
Right now, every "no" feels like you're missing out, but every “yes” comes with a sacrifice. With the OS, you’ll learn to avoid overcommitting and stay focused on what matters.
Second-Guessing
Every decision feels like a gamble. Is this where I should focus? What if this happens? Now, you’ll have a decision filter – one that gives you clarity and confidence.
Instead:
Decisions become easy. Distractions lose their power. Extraordinary results become inevitable.
ENROLL NOW →
The Change You Crave is Finally Here
That “Something’s Gotta Change” Feeling…
Everything That STOPS:
Burnout Cycles
Right now, you push hard for weeks, then crash. With the OS, you create sustainable rhythms – real progress without the overwhelm.
Guilt About Saying ‘No’
Right now, every "no" feels like you're missing out, but every “yes” comes with a sacrifice. With the OS, you’ll learn to avoid overcommitting and stay focused on what matters.
Second-Guessing
Every decision feels like a gamble. Is this where I should focus? What if this happens? Now, you’ll have a decision filter – one that gives you clarity and confidence.
Instead:
Decisions become easy. Distractions lose their power. Extraordinary results become inevitable.
ENROLL NOW →
BUILT FOR HIGH ACHIEVERS IN EVERY FIELD:
Executives | Entrepreneurs | Sales Leaders | Consultants | Executives | Entrepreneurs | Sales Leaders | Consultants | Executives | Entrepreneurs | Sales Leaders | Consultants | Executives | Entrepreneurs | Sales Leaders | Consultants | Executives | Entrepreneurs | Sales Leaders | Consultants | Executives | Entrepreneurs | Sales Leaders |
Creatives | Tech Professionals | Healthcare Workers | Creatives | Tech Professionals | Healthcare Workers | Creatives | Tech Professionals | Healthcare Workers | Creatives | Tech Professionals | Healthcare Workers | Creatives | Tech Professionals | Healthcare Workers |
Marketing Directors | Coaches | Parents Building Careers | Marketing Directors | Coaches | Parents Building Careers | Marketing Directors | Coaches | Parents Building Careers | Marketing Directors | Coaches | Parents Building Careers | Marketing Directors | Coaches | Parents Building Careers |
Your journey from overwhelmed to extraordinary – in
just 4 weeks
The ONE Thing OS is designed to fit your lifestyle. Complete the training in a weekend or set a pace of 10 minutes a day.
ENROLL NOW →
01. CREATE CLARITY
Define your core values and cast your vision
Discover what truly matters using the 7-Circle Life Assessment
Set aligned goals from "someday" down to this month
Learn to think big and identify your ONE Thing at every level
You'll finish Part 1 with confidence in your vision and meaningful goals that align with your purpose.
02. BUILD THE SYSTEM
Break down annual goals into monthly and weekly priorities
Create your 411 Plan – your accountability tool for staying on track
Master time blocking to protect your ONE Thing from distractions
Build review rhythms so progress compounds
You'll finish Part 2 with a complete operating system that makes focused execution your default state.
Value: $97 | Included Free
BONUS #1: Building Success Habits
You learn a great system. Then life happens, progress fades and old habits kick in. We get it. That’s why we’ve included the Building Success Habits training as part of your program.
This training shows you:
We Know What You’re Thinking...
"This sounds great. But will I actually stick with it?"
That's why we're including three bonuses designed to help you not just learn the system—but live it.
Why the 21-day myth is setting you up to fail (and what the real timeline is)
How to identify Power Habits—keystone habits aligned with your ONE Thing
The framework for designing habits that actually stick
How to use accountability to multiply your success rate by 76.7%
You'll learn how to turn your ONE Thing from an intention into an automatic behavior.
Value: $97 | Included Free
BONUS #3:
The ONE Thing Dashboard
Advanced templates you can use to keep all your goals and stay on track – in one place.
What's included:
Enhanced 411 System (annual → daily planning)
Goal Setting to the Now templates
GPS (Goals, Priorities, Systems) frameworks
Quick-reference implementation guides
Download as editable PDFs or keep it in your Google Drive folder.
Value: $97 | Included Free
BONUS #2:
The 66-Day Challenge
Week 1 is exciting. Week 3 is hard. Week 5, you've stopped. That’s the pattern we are here to help you break. This process is data-backed to make the right habits become second-nature.
This guided challenge gives you:
Daily tracking tools to build and maintain your streak
Accountability framework to keep you committed
Reflection prompts to stay on track
By Day 66, your Power Habit isn't something you "do"—it's just who you are.
GET MY BONUSES now →
Stop
Doing
More.
Start
Doing
What
Matters.
$297
27 self-paced video lessons
Complete implementation toolkit
The 411 accountability system
All templates & workbooks (downloadable)
1-year access
Get The ONE Thing OS Now →
Stop Doing More. Start Doing What Matters.
27 self-paced video lessons
Complete implementation toolkit
The 411 accountability system
All templates & workbooks (downloadable)
1-year access
Questions?
Answers
Absolutely. The OS is designed to stand alone. You'll learn everything you need inside the course. (But if you want to read the book too, we won't stop you.)
The book gives you the philosophy — the "what" and "why" behind The ONE Thing. The OS gives you the "how"— step-by-step frameworks, templates, and tools to actually implement it in your real life.
Think of it this way: The book is the inspiration. The OS is the implementation.
Here's the thing: The OS are micro-lessons (10-15 minutes each). You can binge it in a weekend or take 10 minutes a day.
More importantly, the whole point is to give you time back — not take more of it.
You're not adding to your plate. You're clearing it.
100% self-paced. No live calls. No deadlines. No pressure.
You have 1-year access to go at your own speed—whether that's one focused weekend or spread across a few months.
Because most productivity systems add complexity. More apps. More steps. More things to remember. The ONE Thing OS does the opposite—it simplifies. It subtracts.
You're learning to focus on less, not juggle more. And that's why it sticks.
If you're overwhelmed by competing priorities and want to focus on what matters most, this works.
We've worked with everyone from Air Force leaders to sales professionals to entrepreneurs to working parents.
The ONE Thing applies to anyone who wants extraordinary results without burnout.
Real People. Real Results from The ONE Thing Approach.
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The ONE Thing helped me find clarity on what matters most.
"First and foremost, I crossed the finish line as an Ironman finisher at Ironman Alaska—something I've wanted to do since I was 12 years old. I also finished my master's degree in communications, and then I was promoted to Senior Master Sergeant in the Air Force, which is top of the 2% of the entire service. Something I did not think was going to happen. The ONE Thing made that clear and available to me."
— April, Air Force Senior Master Sergeant
Increased sales by 30% while getting back time for family.
"In every year of my career I averaged 9 -10mm in sales while working 70 hours myself and 130 hours as a team. Last year, we increased unit sales and our volume by roughly 30% and as an entire team we averaged 70 hours a week.
What is more, the extra 'found time' has allowed me to be present with my family. In the last 30 days we have had more real, deep conversations with our kids than we have in years past."
— Sales Team Leader
Repeatable process to achieve your wildest dreams!
“This strategy can work in any scenario when you take the time to ask the ONE Thing question until you're at the most basic step and then begin planning your implementation. Step-by-step instructions make the whole thing come together to achieve extraordinary results. Apply this concept over and over to tackle your wildest dreams and watch them come true!"
– LaKrisha