STOP PLANNING YOUR FUTURE. 
START BUILDING IT.

In just 10 weeks, turn your biggest goals from good intentions into unstoppable momentum – with clarity, confidence and results that finally stick.

Join Jay Papasan and The ONE Thing coaches for a transformational live coaching experience designed to help you focus on what truly matters – in work, life, and everything in between.

*Space is limited to 150 action-takers. Once it’s full, it’s full.

JAY PAPASAN

jordan freed

Kim Zuroff

You’re Stuck Spinning Plates When You Should Be Stacking Dominos.

An overflowing inbox hijacks the hour you set aside for your most important work.

An impromptu meeting in your office just canceled your lunch plans with a friend. 

The kids come home sick from school and you’ve got to duck out of the office early…. again. 

Another family getaway gets postponed because work is "too busy right now"

You might start each day with a plan, a purpose, and the best of intentions – but life has other plans. Before you know it…

Everyone and everything is competing for your time. 
Meanwhile the ONE thing… Your ONE thing that could change everything… always takes a backseat to the daily chaos. Always.

The REAL Cost of Scattered Focus

(Spoiler: It’s more than just a couple hours each week)

Let’s call it like it is: While you're busy putting out other people's fires, life’s most important moments are slipping away. 













And the one that hurts most? 

You know exactly what you're capable of creating. You can see it. Feel it. But watching another day end without seeing progress leaves you questioning if your most important goals will always be just out of reach. 

That business you want to build? Still sitting in your Notes app and hasn’t been updated in a while.

The moments that matter most - your kid's soccer game, date night, family dinner - blur past while you're stuck on your phone trying to manage it all.

Your confidence takes a hit every time you break another promise to yourself.

What Could You Accomplish

If You Finally Had the time

for What Matters Most?

For over a decade, The ONE Thing has transformed how millions of people approach their goals, time, and lives.

From Fortune 500 executives to solopreneurs, from busy parents to ambitious professionals, we’ve worked directly with hundreds of people just like you – to help them clear the noise, reclaim their time, and focus on what truly matters.

3.6 Million 

Copies Sold Worldwide

350+

Private Coaching Clients

5.75 Million

Podcast Downloads

What Could You Accomplish If You Finally Had the Time for What Matters Most?

where you've seen us:

Where you’ve seen us Where you’ve seen us Where you’ve seen us Where you’ve seen us Where you’ve seen us Where you’ve seen us Where you’ve seen us Where you’ve seen us Where you’ve seen us Where you’ve seen us Where you’ve seen us Where you’ve seen us Where you’ve seen us Where you’ve seen us

And here’s what we’ve discovered along the way:

We’ve seen it happen time and time again:










Now, We’re Bringing These Principles to You Like Never Before.
For the first time, we’re taking everything we’ve learned and packaging it into an actionable, live coaching experience designed to create momentum where it matters most: your ONE Thing.






you can achieve what most people struggle to accomplish in years.

Busy professionals finally launch their dream businesses.

Individuals check off life-long goals, like completing their first Ironman race.

Ambitious leaders climbing the ranks from Sergeant to the C-Suite.

Entrepreneurs create new income streams to double their net worth.



In less than 4 hours a week,

And here’s what we’ve discovered along the way:

We’ve seen it happen time and time again:













Now, We’re Bringing These Principles to You Like Never Before.
For the first time, we’re taking everything we’ve learned and packaging it into an actionable, live coaching experience designed to create momentum where it matters most: your ONE Thing.






                   you can achieve what most people struggle to accomplish in years.

Busy professionals finally launch their dream businesses.

Individuals check off life-long goals, like completing their first Ironman race.

Ambitious leaders climbing the ranks from Sergeant to the C-Suite.

Entrepreneurs create new income streams to double their net worth.



In less than 4 hours a week,

Introducing…

Live Coaching with Jay Papasan & The ONE Thing Coaches

The First Domino is not another productivity course. It’s the powerful pivot you’ve been waiting for – where clarity meets action. 

It’s for action-takers who want progress, presence, and impact that matters.

WEEKLY COACHING

Find Clarity That Creates Action

Stop wondering where to focus. Through 10 weeks of live coaching, you'll discover exactly what drives results and how to make it happen. 

Get personalized guidance, hot seats, and real solutions to real challenges.

BUILT-IN ACCOUNTABILITY

Create Momentum That Lasts

No more going it alone. Join a small group of committed professionals who help you protect your priorities and celebrate your wins. 

Consistency has never been easier with our small cohorts, accountability feeds and expert feedback.

TOOLS & FRAMEWORKS

See Your Progress in Real Time

Transform good intentions into measurable results. 

Our progress tracking tools and success frameworks help you stay committed. 

Protect your time, and watch your daily actions build toward big wins. 

This Is What Happens When You Finally Focus on What Matters Most

You’ll reclaim 4+ hours every week to dedicate to your most meaningful goals.

You’ll follow a clear path to measurable results – no more spinning your wheels.

You’ll feel confident and in control, knowing you’re making progress every single day.

The Results You’ve Been Waiting For Start Here.

Your Path to Progress

How The First Domino Works

The last thing you need is another course that sits unopened in your digital library. Or another program that drowns you in hours of content you'll get to eventually. You’re already drowning in to-do lists.

We do things differently. Instead of adding to your overwhelm, we start by giving you time back. First step:

WE KILL YOUR

Your first week is all about reclaiming 4 hours that are already hiding in your calendar.

Then we show you exactly how to turn those hours into momentum on your most important goals. 

No endless videos. No information overload. Just a clear path to progress, starting with these first three weeks:

TO-DO LIST

Reclaim Your Time, Reclaim Your Focus 

Week 1: Clear Space 

Finally eliminate what's stealing your time and energy. We'll help you identify exactly where your time is going and how to take it back. Stop letting your calendar control you - it's time to become the architect of your time.

You'll discover:

The Time Audit Framework that reveals where your hours really go

Our Values Filter to eliminate tasks that don't serve your goals

The exact method to reclaim 4+ hours every week

After this session, you'll finally have control of your calendar with 4 hours reclaimed for what matters most - and the confidence to keep it that way.

From Scattered Effort to Focused Impact 

Week 2: Find Your
First Domino 

Ever wonder how you are always busy, but rarely productive? This week reveals the secret: identifying the ONE action that creates a cascade of results. Stop spreading yourself thin and start creating real momentum.

You'll discover:

The 7 Circles Exercise that reveals what truly moves the needle

How to choose priorities that drive exponential results

The art of saying no to good things so you can say yes to great ones

After this session, you'll have complete clarity on your ONE Thing and the exact path to turn it from a back-burner dream into daily progress.

Protect Your Priorities, Guarantee Your Progress 

Week 3: Build Your Bunker 

Having time and knowing your priorities isn't enough - you need a system to protect both. This week shows you exactly how to create an environment that guards your focus and guarantees progress on what matters most.

You'll discover:

The Time Blocking method used by top performers

How to design your environment for focused action

Systems to defend against the Four Thieves of Productivity

After this session, you'll have a bulletproof system that turns your most important work from "someday" into "every day" - with the habits to make it stick.

Unlock weeks 4-10: Where daily momentum becomes lasting transformation 

Exclusive to First Domino members

These advanced strategies are what separate those who dream about impact from those who create it. 

The overwhelmed from the overachievers. 

Why wait another day to focus on what matters most?

5 Reasons the ONE Thing Works

Focus is what we do.
Results are what we deliver.

01.

A Proven Framework

Built on The ONE Thing's decade of research and millions of readers worldwide, this isn't theory - it's a proven system for turning priorities into progress.

02.

Implementation Focused

While other programs dump content in your lap, we start by giving you time back. You'll reclaim 4 hours in your first two weeks, guaranteed.

03.

Real-World Results

We've guided thousands of professionals using our frameworks, to create clarity and turn it into extraordinary results in their work, relationships, and life.

04.

Expert-Led Implementation

Work directly with Jay Papasan and The ONE Thing coaches to turn principles into practice. Get real solutions to real challenges.

05.

Our Time-Back Guarantee 

Reclaim at least 4 hours in your first week, or get your money back. No questions asked.

5 Reasons the ONE Thing Works

Focus is what we do.
Results are what we deliver.

01.

A Proven Framework

Built on The ONE Thing's decade of research and millions of readers worldwide, this isn't theory - it's a proven system for turning priorities into progress.

02.

Implementation Focused

While other programs dump content in your lap, we start by giving you time back. You'll reclaim 4 hours in your first two weeks, guaranteed.

03.

Real-World Results

We've guided thousands of professionals using our frameworks, to create clarity and turn it into extraordinary results in their work, relationships, and life.

04.

Expert-Led Implementation

Work directly with Jay Papasan and The ONE Thing coaches to turn principles into practice. Get real solutions to real challenges.

05.

Our Time-Back Guarantee 

Reclaim at least 4 hours in your first week, or get your money back. No questions asked.

Everything You Get When You Enroll Today

10 Weeks of Live Coaching  with Jay Papasan & The ONE Thing Coaches
($2,997 Value)

This is where clarity meets action. In weekly live sessions, you’ll work directly with Jay and The ONE Thing Coaches to create momentum toward your biggest goals.

Personalized coaching and hot seat opportunities
Real-time answers to your biggest challenges
Action plans tailored to your unique goals

Accountability and Progress Tools ($997 Value)

No more going it alone. Stay consistent, motivated, and focused with tools and support designed to keep you on track.

Small group cohorts to keep you supported
Progress tracker to measure milestones and celebrate growth
Weekly feedback loops with your coaches and community to align your focus


Proven Success Frameworks
($1,497 Value)

The same strategies used by Fortune 500 executives, entrepreneurs, and high achievers – designed to create clarity, focus, and measurable progress.

Time-blocking blueprints to schedule your priorities
Productivity and focus hacks grounded in The ONE Thing principles
Simple strategies to protect your time and energy


We Know You Want Results Fast – Let’s talk bonuses

Bonus ($997 Value)

Most people set goals that are either too small (playing it safe) or too big without a clear path forward. We'll show you how to dream bigger than ever while creating a clear path to progress.

Remove the ceiling on what's possible with our Someday Letter Exercise

Connect your biggest dreams to today's actions through Goal Setting to the Now

Create a clear roadmap from your 5-year vision to this week's priorities

Build momentum through small, powerful actions that compound over time



Goal Setting Mastery

This is the exact system that's helped thousands of professionals achieve goals they once thought impossible.

Bonus ($497 Value)

People think they know their values, but their calendar tells a different story. This disconnect is why so many important goals stay on the back burner while urgent tasks steal your time. Our proven framework helps you:

Move beyond surface-level values to what truly drives you

Align your time with what matters most

Create a decision-making filter that protects your priorities and makes saying ‘no,’ easy (and guilt-free)

Build confidence in your priorities and choices




Core Values Foundations

This is the foundational work that helps our most successful clients stay focused on what matters most, even when life tries to pull them off course. Get ready for clear, confident decisions that move you forward.

The total value of The First Domino is over $3,400

Regular Price: $1,997

Enroll today and save $700 with our Early-Bird pricing - only available until January 3rd for the first 150 action-takers.

MOST SAVINGS

One Payment of  $1,297

MOST FLEXIBLE

2 Payments of $697

Once all 150 spots are filled or January 3rd passes, the price increases to $1,997. Don't let another day of scattered priorities cost you progress on what matters most.

Secure Your Spot in The First Domino Coaching Program

Three months from now, you can be in one of two places:


Stay Here

Keep going as you are: Watching another year pass while your most important goals stay dreams. 

Feeling the quiet frustration of knowing you're capable of more, but never finding the time to prove it.

You could buy another planner. Watch more YouTube videos about time management. 

End up with more tools but the same results.

or

Transform Your Approach

Follow the exact framework that's helped thousands of professionals reclaim their time and create extraordinary results. 

Get clear on your priorities, protect your time, and build momentum that lasts.

Watch your ONE Thing transform from a someday dream into daily progress. 

No more scattered effort. No more endless planning. Just clear focus, protected time, and momentum that matters.

The Choice is Yours:

Another Year of "Maybe Later" Or 10 Weeks to Momentum?


Click the button below and take one of the last spots in the First Domino now!

From the Desk of Jay Papasan

Co-Author of The ONE Thing, & The Millionaire Real Estate Agent
Co-Creator of The First Domino

Here's what I know to be true:

The gap between knowing what matters most and actually doing something about it... that's where most of us live. I've been there. 

For nearly 20 years, I dreamed of writing a book. It wasn't just a casual thought - it was that ONE Thing I knew I wanted to do, that goal that kept whispering "what if?"

But like so many important goals, it stayed in the "someday" column.

I had all the usual reasons: Too busy. Not the right time. Need to handle the urgent stuff first.

Sound familiar?

Then I made a decision that changed everything. I stopped waiting for someday. I made writing my ONE Thing - non-negotiable, protected, prioritized.

The result? I co-authored my first book in 100 days. Over the next decade I co-authored a 11 books that have now sold over 6.6 million, copies worldwide including The ONE Thing which has transformed how people approach their time and goals. 

It’s not a productivity app or a new planner that is going to change your life. It’s a fundamental shift in how you approach your time and goals. It's what happens when you stop spreading yourself thin and start focusing on what truly moves the needle forward.

That's exactly why we created The First Domino Program. This isn't theory - it's the exact framework that helped me turn my biggest "someday" goal into reality. The same system that's now helped thousands of professionals create breakthrough results by focusing on what truly moves the needle forward.

In just 10 weeks, you'll get everything you need to turn your ONE Thing from a back-burner dream into daily progress.

If you're ready to stop waiting for someday, join us. Let's make your most important goals non-negotiable.

Line up your dominos, 
-Jay

Line up your dominos, 
-Jay

The First Domino Program is designed for...

action-takers who want to reclaim their time, double their impact, and finally make progress on what matters most.

You might be a perfect fit if:





Is The First Domino Program Right For You?

You find yourself doing $25/hour tasks instead of $1,000/hour activities

You know your business could grow faster if you could just focus on the right things

You want to be fully present at home without sacrificing success at work

You’re tired of ending each day busy but wondering what you actually accomplished

You thrive in a community of action-takers who help you stay focused on what matters most.



This isn't the right fit if you:





You're looking for private 1:1 coaching

You prefer a self-paced course you can do "eventually"

Need extensive business strategy or startup guidance

Prefer working independently without group accountability

Are looking for done-for-you systems



Bottom Line: The First Domino Program is for professionals who are done letting their ONE Thing take a backseat to daily chaos. If you're ready to transform scattered effort into focused momentum, this is your path forward.




Your Goals.

Our Systems.

Guaranteed Results.

In today’s world, we know what it means to protect your most valuable resource: time. Whether you’re building a business, leading a team, or pursuing your next big goal, every hour invested needs to create real returns. 

We’ve helped thousands of professionals transform their approach to time and priorities, we’re confident we can do the same for you. If you’ve followed the system for 14 days and haven’t found at least 4 hours of reclaimed time for your highest priorities, simply show us your completed work and we’ll refund your investment – no questions. 

Why 4 hours? Because that’s the minimum time we know you need to create meaningful progress on your ONE thing. We’re not just promising more time – we’re promising time where it matters most. 




TIME BACK GUARANTEE

Your Goals. Our Systems. Guaranteed Results.

JAY PAPASAN

jordan freed

Kim Zuroff

Your Future Starts With ONE Decision.

In just 10 weeks, you'll win back 40 hours and transform how you create impact - moving from scattered and overwhelmed to focused and achieving.

The Complete First Domino Program includes everything you need to create lasting progress on what matters most:




10 weeks of live coaching with Jay Papasan and the ONE Thing coaches – turning theory into action

Small group accountability keeping you moving forward

The ONE Thing implementation tools that make it easy for you to know exactly where to focus

Progress tracking framework that shows you how your daily wins compound into extraordinary results 

Private community of action-takers who help you protect your priorities.



Plus get access to:




Goal Setting Mastery: Transform big dreams into daily action ($997 value)

Core Values Foundations: Make decisions with ease that drive better results ($497 value)


JAY PAPASAN

jordan freed

Kim Zuroff

Your Future Starts With ONE Decision.

In just 10 weeks, you'll win back 40 hours and transform how you create impact - moving from scattered and overwhelmed to focused and achieving.

The Complete First Domino Program includes everything you need to create lasting progress on what matters most:




10 weeks of live coaching with Jay Papasan and the ONE Thing coaches – turning theory into action

Small group accountability keeping you moving forward

The ONE Thing implementation tools that make it easy for you to know exactly where to focus

Progress tracking framework that shows you how your daily wins compound into extraordinary results 

Private community of action-takers who help you protect your priorities.



Plus get access to:




Goal Setting Mastery: Transform big dreams into daily action ($997 value)

Core Values Foundations: Make decisions with ease that drive better results ($497 value)


The total value of The First Domino is over $3,400

Regular Price: $1,997

Enroll today and save $700 with our Early-Bird pricing - only available until January 3rd for the first 150 action-takers.

MOST SAVINGS

One Payment of  $1,297

MOST FLEXIBLE

2 Payments of $697

Remember: This special pricing is only available for the first 150 action-takers. Once these spots are filled or January 3rd passes, the price increases to $1,997.

Time to turn your ONE Thing from someday into today.

The total value of The First Domino is over $3,400

Regular Price: $1,997

Enroll today and save $700 with our Early-Bird pricing - only available until January 3rd for the first 150 action-takers.

MOST SAVINGS

One Payment of  $1,297

MOST FLEXIBLE

2 Payments of $697

Once all 150 spots are filled or January 3rd passes, the price increases to $1,997. Don't let another day of scattered priorities cost you progress on what matters most.

Secure Your Spot in The First Domino Coaching Program

Still have questions?

We’ve got you covered.

The First Domino Program kicks off January 9, 2025. While the exact time is being finalized, all sessions will be recorded so you never miss a moment of momentum. 

PLUS, you’ll get early-access to the exclusive bonus material: Goal Setting Mastery and Core Values Foundations. These lessons and exercises are designed to help you get the most out of the program and accelerate your results. 

Plan for about 3 hours per week: 90 minutes for our live session every Thursday at 3pm CT (except for the week of 2/20) and 90 minutes for implementation. While that time isn’t a requirement, it’s important to know that what you put into the group, you get out of the group. We will encourage you throughout the program to apply the work from that week’s session and support each other in the group. 

Remember - we'll help you reclaim 4+ hours in your very first week, so you'll actually gain time by participating.

While Jay leads key sessions throughout the program, you'll work primarily with our expert ONE Thing coaches and in your groups. You'll have opportunities for hot seats and Q&A during our live sessions, where you can get direct feedback on your specific challenges.

Life happens - we get it. That's why every session is recorded and made available within 1 business day. You'll never miss a breakthrough moment, and your accountability group helps you stay on track between sessions.

You'll have access to all program materials, tools, and recordings during your 10-week journey. We encourage you to download and save any resources you want to reference later.

If you don't reclaim at least 4 hours in your first week using our framework, we'll refund your entire investment. No questions asked. We're that confident in this system.

Unlike programs that add to your overwhelm, we start by giving you time back. Our first focus is helping you reclaim 4 hours every week. Then we show you exactly how to turn those hours into momentum on your most important goals.

Whether you're building a business, advancing your career, or creating impact in any arena of your life - this program helps you focus on what moves the needle forward. Our framework works for any goal where focused action creates extraordinary results.

You'll be part of a small accountability group (8-10 members) plus have access to our private community. This combination ensures you get both focused attention and broader network support throughout your journey.

While specific outcomes vary, our members consistently report:
-Reclaiming 4+ hours every week
-Greater clarity on priorities
-Increased momentum on important goals
-More confidence in their decisions
-Better work-life integration

Ask yourself: What would change if you finally focused on your ONE Thing? If you're tired of watching your most important goals stay dreams, if you're ready to stop planning and start progressing - you're ready for this program.

Still have questions?

Email us at support@the1thing.com and we'll help you determine if The First Domino Program is your right next step.